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Change agents

Change agents
Change agents

Federation

Accelerating change is the only real constant in the world we live in right now.

  • Creative
  • Digital
  • Design
  • Activation
  • Content

"People usually come to us when they have a complex problem or a business opportunity that needs lateral, category-challenging thinking,” says Sharon Henderson, founder and managing director of established, independent agency, Federation, a creative, data and technology agency built to inspire brand growth and customer engagement.

“Often, there’s something they want to change and they look to us to make a significant impact on their business, typically sharing some hefty goals or targets to deliver on - right up front.” Far from feeling daunted, Henderson says, “we thrive under that kind of pressure. It challenges us to approach everything with a transformative mindset that focuses on the end game.”

Inside-out brand transformation. Customer engagement. New product or category launches. New customer acquisition models. Audience behaviour change. Whatever it is, clients who approach Federation are typically seeking a fresh, innovative response to their brief from a marketing agency partner that’s able to seamlessly integrate every brand and customer touchpoint to fully optimise… article continued

Results

Results
Results

Find out what Federation has been up to lately. Here we’ll keep you posted on our latest projects, events and happenings.

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